CO

Claudia Obert

Hamburg

@claudiaobert_luxusclever · 305.2K followers · macro influencers

🛍 Shop in Hamburg & Berlin 💼 Unternehmerin 👇🏼 Hier geht’s zu meinem Champagne Club:

Open on InstagramAs of 4 hours ago
DACH share—
Typical reel182.5Kmedium · better than 71%
Engagement1.3%medium · better than 63%
Sponsored share5.4%healthy

Measured against macro influencers (100K–1M followers)

Performance

Measured against macro influencers (100K–1M followers)

Context

Engagement1.3%
medium · better than 63%
Monthly reel reach336K
low · less than 79%

Normal posts and sponsored posts

  • mostly – What Claudia Obert mostly reaches
  • typical – What macro influencers typically reach
  1. Normal reels: mostly 116.2–456.3K, medium · 65% above usual
  2. Paid reels: 1 paid reel: 304.4K, too few for a verdict
  1. Normal posts: mostly 2–6.4K, medium · 28% above usual
  2. Paid posts: 1 paid post: 4.6K, too few for a verdict

Per post

  • Post – A post by Claudia Obert: the higher, the better it did
  • Sponsored post – A post with an ad
  • typical – What macro influencers usually reach with a post of this kind, ads against ads
Posts above usual4 of 944% of posts
Views trend-78.4%
Performance per post
DatePerformance
July 23, 20269%, 91% below usual
August 10, 2026202%, ×2 usual
August 11, 202665%, 35% below usual
August 15, 2026101%, 1% above usual
August 21, 2026105%, 5% above usual
August 22, 202698%, 2% below usual
September 14, 2026154%, 54% above usual
October 7, 202683%, 17% below usual
October 8, 202661%, 39% below usual

Development

Followers

Growth in 90 days+0.2%stable
Follower history
PeriodFollowers
Week of July 20, 2026304,594
Week of July 27, 2026304,646
Week of August 3, 2026304,573
Week of August 10, 2026305,754
Week of August 17, 2026306,019
Week of August 24, 2026306,197
Week of August 31, 2026306,043
Week of September 7, 2026306,107
Week of September 14, 2026306,091
Week of September 21, 2026306,050
Week of September 28, 2026305,918
Week of October 5, 2026305,840
Week of October 12, 2026305,471
October 24, 2026305,202

Engagement

  • typical – The engagement macro influencers typically have

Latest posts are still collecting likes

Engagement history
PeriodEngagement
Week of July 20, 20266.5%
Week of July 27, 20266.5%
Week of August 3, 20266.5%
Week of August 10, 20260.6%
Week of August 17, 20260.9%
Week of August 24, 20260.9%
Week of August 31, 20260.9%
Week of September 7, 20260.9%
Week of September 14, 20261.3%
Week of September 21, 20261.2%
Week of September 28, 20261%
Week of October 5, 20260.7%

See more of the history

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Collaborations

declared or published together
Brands9
Booked more than once3
Latest2 months ago
Declared6.7%14 published together
  • Post – A post with the brand
  • Period – From the first to the latest cooperation
  • running – Last cooperation within the last 90 days
  1. OCo2 can dorunning · 1 post · Aug 2026
  2. SBSIMONE BRUNSrunning · 1 post · Aug 2026
  3. EPEuropa Passage2 posts · since Mar 2026
  4. BHBallermann Hits2 posts · since Sep 2025

5 more brands

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Posts