SB

Svenja Berndt I Yoga&Movement

Köln

@svenja.yoga · 449.9K followers · macro influencers

Yoga | Holistic Movement | Handstand | Mobility . ONLINE STUDIO 💻, YTTs & in-person Events ⬇️ Practice with Purpose - strong, sustainable, healthy!

Open on InstagramAs of 22 hours ago
DACH share5 setcards free with an account%5 setcards free with an account
Typical reel88.8Kmedium · weaker than 72%
Engagement0.7%medium · weaker than 60%
Sponsored share0.9%healthy

Measured against macro influencers (100K–1M followers)

Performance

Measured against macro influencers (100K–1M followers)

Context

Engagement0.7%
medium · weaker than 60%
Monthly reel reach1M
medium · less than 69%

Normal posts and sponsored posts

  • mostly – What this account mostly reaches
  • typical – What macro influencers typically reach
  1. Normal reels: mostly 67.2–211.3K, medium · 45% below usual
  2. Paid reels: 1 paid reel: 76.5K, too few for a verdict
  1. Normal posts: mostly 2.2–10.4K, medium · 30% below usual
  2. Paid posts: 1 paid post: 1.2K, too few for a verdict

Per post

  • Post – A post by this account: the higher, the better it did
  • Sponsored post – A post with an ad
  • still running – Still fresh, its numbers are still rising
  • typical – What macro influencers usually reach with a post of this kind, ads against ads
Posts above usual7 of 2133% of posts
Views trend-35%
Performance per post
DatePerformance
July 20, 202624%, 76% below usual
July 22, 202649%, 51% below usual
July 26, 2026156%, 56% above usual
July 31, 202650%, 50% below usual
August 2, 202633%, 67% below usual
August 3, 202672%, 28% below usual
August 7, 202643%, 57% below usual
August 11, 2026812%, ×8.1 usual
August 14, 2026194%, 94% above usual
August 16, 202653%, 47% below usual
August 24, 202630%, 70% below usual
August 30, 202660%, 40% below usual
September 9, 202651%, 49% below usual
September 11, 2026183%, 83% above usual
September 22, 202663%, 37% below usual
September 24, 2026167%, 67% above usual
September 29, 202655%, 45% below usual
October 3, 2026337%, ×3.4 usual
October 5, 202625%, 75% below usual
October 7, 202632%, 68% below usual
October 11, 2026141%, 41% above usual
October 18, 202620%, still growing
October 21, 202638%, still growing

Development

Followers

Growth in 90 days+2.9%stable
Follower history
PeriodFollowers
Week of July 20, 2026436,243
Week of July 27, 2026436,518
Week of August 3, 2026437,180
Week of August 10, 2026441,976
Week of August 17, 2026443,592
Week of August 24, 2026445,028
Week of August 31, 2026445,769
Week of September 7, 2026446,502
Week of September 14, 2026446,732
Week of September 21, 2026446,694
Week of September 28, 2026448,276
Week of October 5, 2026448,730
Week of October 12, 2026449,231
Week of October 19, 2026449,857
October 26, 2026449,857

Engagement

  • typical – The engagement macro influencers typically have
Engagement vs. last month+0.1 points

Latest posts are still collecting likes

Engagement history
PeriodEngagement
Week of July 20, 20260.5%
Week of July 27, 20260.5%
Week of August 3, 20260.5%
Week of August 10, 20260.6%
Week of August 17, 20260.6%
Week of August 24, 20260.7%
Week of August 31, 20260.7%
Week of September 7, 20260.6%
Week of September 14, 20260.6%
Week of September 21, 20261.3%
Week of September 28, 20261.3%
Week of October 5, 20260.7%
Week of October 12, 20260.7%

See more of the history

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Collaborations

declared or published together
Brands3
Booked more than once1
Latest6 months ago
Declared0%4 published together
  • Post – A post with the brand
  • Period – From the first to the latest cooperation
  • running – Last cooperation within the last 90 days
  1. LILILYSILK2 posts · since Apr 2026
  2. HBFG
    2 more · 1 post each

Audience

Follower interests

  • Share – This many of the followers
  • Stands out – More than other influencers
  1. All interests locked46.7%
  2. 29.8%
  3. 29.0%
  4. 8.5%
  1. Travel38.2%
  2. 38.0%
  3. 37.9%
  4. 35.5%
  5. 29.9%
  6. 25.9%

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Posts